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MICRA is an agency for surveys of
• customer satisfaction       • employee satisfaction       • image       • communication

We work by order of profit and non-profit organisations that aim to improve their quality continuously. In this context it is important to realise that this quality is eventually determined by others, notably: your customers, your suppliers, your employees, the financiers of the organisation, society… (Source: Instituut Nederlandse Kwaliteit)

Employee surveys: which is the best appoach?   Team Monitor: a catalyst for quality improvement

Employee surveys are gaining ground again. Important causes for this renewed interest are the increasing popularity of Total Quality Management programmes and the increasing importance of HR-management. There are more reasons, however, for conducting employee surveys; also within your organisation.
 

 

While regular employee surveys enable you to make a diagnosis annually or once every two years, MICRA's Team Monitor makes it possible to focus on the key issues between times. Small-scale, fast and goal-directed.
 

Do the test   Do a quick scan
     
Co-production KLM & MICRA
 
Custom-made customer survey
 

In collaboration with KLM, MICRA has developed an employee survey attuned to the information requirement of the vanguard of Dutch industry. The survey enables you not only to aim at employee loyalty, but also at productivity, profitability and customer satisfaction.
 

 

Surveys of customer satisfaction and loyalty call for a company- or branch-oriented approach. How do your customers rate the service provision of your company and which service aspects are actually the most important?
 

Vital questions   7 steps
     
How to give a successful follow-up to your employee survey   Customer satisfaction monitor: real-time reports, zoom in on segments

Okay, so you have conducted an employee survey. Maybe the results were more negative than expected, but you start the planned improvement action in good spirits. What is the tangible result of your efforts a year later? See which factors are essential for a successful follow-up.
 

 

A regular survey among your customers is necessary to take stock of their wishes and experiences in the best possible manner. To react to this swiftly, MICRA provides you with the possibility of requesting up-to-date reports with the press of a button. In addition, our report generator allows you to zoom in fast on any customer group you choose.
 

5 succes-determining factors   Instant results